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  • Writer's pictureAlison Glowinski

Who are we?

2020. Wow. I think we can all agree it’s been a whirlwind. The past few months have given us time to reflect, to think and really lean into some uncomfortable things. Between the pandemic, political climate, fight for equality, and the personal stresses of navigating it all, I think it’s safe to say we are all a bit changed, hopefully for the better. We’ve been doing our thing over here at Mitten, but I’m not sure we’ve been particularly clear about who we are, what we stand for and where we’re going. It seems our work and our reputation speak for themselves, but I do think it’s important from time to time to put words to it. This feels like an appropriate time.

 So, who are we?

The fun version is our tagline - we are an authentic, honest, straightforward, unconventional, personalized, fun and funky real estate brokerage. The deeper version is we are real humans looking to build relationships and connect with other real humans and make this world just that much better for everyone we come in contact with. The real estate transaction itself is such a small portion of who we are and what we do. We have created an entirely different version of real estate. One where agents can thrive in a manner that is true and authentic to them, and where our clients feel welcome, listened to and taken care of. 

We are not one size fits all when it comes to prices, services, or interactions. Our agents are encouraged to challenge the status quo, to think outside of the box and to build their businesses and their lives into something most people only dream of. We serve our clients by being experts in a very confusing field but more importantly being their rock, both professionally and personally, as they navigate what can be a stressful and nerve wracking part of life. Be it families looking for a new home, investors looking to grow a portfolio or anyone in between, our relationship and commitment to that person is our top priority. 

I often get asked our sales numbers and stats, and frankly, I don’t know and I don’t really care. I check our volume on the MLS once a month to be able to update the team, but half of what we do isn’t even on there and I really don’t think it means much. If we are serving our community and living a life we are proud of and excited about, that’s really all I need to know. 

What the past few weeks have taught me is we’ve only scratched the surface of what we have to offer and what we are capable of on so many different levels. We are doing extensive digging into fair housing and how we can be a part of positive change in our community. We stand with every single person fighting the never ending battle for equality and are stepping up our game to be a part of that fight. I’ve listened to far too many stories from folks who have had horrible experiences buying or selling a home. We need to be much more vocal and intentional about helping others avoid those pitfalls. I see agents wasting so much of their life chasing sales numbers and leads who don’t see there is a better way to build a sustainable business and happier life. 

We’re very different over here, but we haven’t done a great job of showing exactly how and why. As we re-engage and move forward, my personal commitment is to show you why different is good. We’re far more than real estate. We plan to leave a positive, lasting impact on our community and we’re just getting started.


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